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The Go-to-Market Comms Campaign of Your DreamsGo-to-Market Campaigns
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Thought Leadership Made EasyThought Leadership Programs
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Your Blueprint for Sales Enablement SuccessSales Acceleration Programs
Your Next New Product is Ready to Launch in 3, 2, 1
Developing a new product, service or solution is no easy task. The journey from ideation to execution can be time-consuming and extremely challenging. Then, just when it’s ready to go, a whole new challenge emerges: The Launch.
In an ideal world, your product, sales, marketing and operations teams would work together seamlessly, getting your new solution to market as quickly as possible. Realistically, most organizations struggle to coordinate this complicated process, battling lengthy delays and lost revenue.
A strong blueprint is your best defense against failure to launch. The Templet Launch Acceleration Engine combines proven processes, content creation capabilities and sales enablement tools to simplify and accelerate the launch of your new solution.
How does it work?
Our Launch Acceleration Engine provides a structured process that aligns internal teams, orienting them towards your launch goals and strategy. It also builds credibility around your offer, securing endorsements from key internal stakeholders while ensuring early feedback from staff and customers. At the same time, it generates the content required for your full sales rep enablement cycle.
Step 1: You invite the A-Teams from your sales, marketing and presales departments to a soft launch workshop, which we’ll help you organize.
There, we’ll work together to:
- Pitch the new product/service/ solution.
- Record their reactions and feedback.
- Gather a customer beta tester group and record their feedback.
- Record your product manager discussing the new solution.
Step 2: We’ll tweak your existing commercial content to communicate the value of your new solution.
Step 3: We’ll build a mini-course around your product manager’s presentation.
Step 4: We’ll create a content distribution plan that includes the launch assets and insights gathered from the participating teams. At the end of it all, you’ll have the following items, all accessible from a single web interface:
There, we’ll work together to:
- A customer pitch deck.
- Star-player testimony.
- Customer testimony.
- And product crash course contents.